Henry Greoneveld

Henry Groeneveld

Director of sales in the Netherlands with major companies. He is also program manager at the renowned Nyenrode Business University with his master class Executive Program Sales Management. Mr. Groeneveld started his career in 1979 at the world FMCG industry titan, Procter & Gamble. Since then, he fulfilled senior sales positions ever driving sales upwards in the companies he worked at.

Experience

Henry’s career in sales spans almost 40 years starting with Procter & Gamble sales role covering Benelux area. Post P&G included roles encompassing sales processes management, harmonization of Sales & Marketing department activities, sales organization of 300+ people.

He brings together multi decade sales experience and advanced theoretical approach that create unique sales education experience and results. Main areas of expertise are - Management development consultancy, Sales & Marketing, Customer orientation. Focus on Teaching, Motivating and Performing.

Activities

1.   Member of Sales Management Association and Platform voor Klantgericht Ondernemen (customer orientation)

2.  Teacher Hogeschool Fontys in CRM/ERP/eCommerce and Direct Marketing

3.   Teacher NCOI in Business Administration, Management, Organization and NIMA (Sales & Marketing)

4.   Program Manager Nyenrode Business University: Masterclass Sales Management

5.   Chairman Board of Trustees Lek & Linge (comprehensive school with 4.000 pupils)

Training

Team management P&G (USA), Juran Quality Institute (USA), Kaizen/Quality, Successfull Negotiating, CRM strategy, Managing Business Units, Managerial Grid, Situational Leadership (USA).

Target group

Companies looking for change, management development and implementation of targeted customer processes.

Projects

Assignments in defining target groups, Reorganizing / improving Sales & Marketing, In company training programs on customer service, management development, Strategic Account Management.

Expertise

Experience in B2B and B2C. Worked in:

1) books/media/publishing,
2) hygiene sector,
3) toys,
4) 4) windmills,
5) healthcare,
6) travel,
7) energy,
8) security, education, hospitality and more....
Motto: Happy People Make Happy Customers!

References

A. Dutch companies Hotelbon (voucher for hotels), Wolters Kluwer (publishing), Centraal Boekhuis (logistics), Batavus (bikes), BCPartners (investment), Lecturama (direct mail), Cretas Golfreizen (travel), EnergieDirect/Essent (energy), NCOI Opleidingsgroep (education), Nederlandse Energie Maatschappij (energy), Falck (security&safety), ExtensionGroup (direct sales), Buurtkadoos (advertising), Hotnetworkz (promotions), MKBVeiling (energy), Bostik (building) and more.

B. International companies: Yellow Pages - part of World Directories with many countries. Bertelsmann - largest German media company (RTL, BMG and more) all over the world. Revenue FY 2015, €17.141 billion. General Mills - large USA FMCG company, multinational manufacturer and marketer of branded consumer foods sold through retail stores. Revenue FY 2016, US$ 16.6 billion. Batavus Bikes - part of Accell group, mid-range and higher segments of the market for bicycles and bicycle parts & accessories. BC Partners - International investment company, private equity firm specializing in buyouts and acquisitions financing in Europe and the United States. Essent - part of RWE energy group with total revenue FY 2015 €48.599 billion. Bostik - part of Arkema and wider Total group (French oil company).

Others about Henry:

In the time I was General manager at interim at ‘Wolters Noordhoff’ , Henry did an extensive scan from our sales and marketing activities. He developed a detailed development program for an active and professional sales approach in the fast changing market. The implementation showed real significant increase of the market share and profit.

“ Harry Sterk, director Wolters Kluwer educations”



Henry developed for ‘Hot Networkz’ an educational program for our project managers and branch managers which contributed enormously to implementing professionalism into individual development and recognition of our participants. I recommend Henry as internal coach for education and development of talent & managers.

“Koen legdeur, director Hot Networkz”



Henry developed an educational program what contributed to professionality and recognition for our participants

“Sietse de Wit, Director Combisales International”



Henry helped me to get more out of myself, coached and motivated me and my sales team. His approach contributed to better sales results for our organization.

“Robert van der Veen, Director Falck Risc”



As interim manager and advisor, Henry brought tranquility and structure to our direct sales team. He structured our basic approach for improving customer satisfaction and key account management.

“founder of Buurtkadoos”